Category Archives: Business

Hulu – Holler!

A firm needs to define itself not by the product it sells, but by the customer benefit provided. From the get-go, Hulu remained freakishly focused on its three customer sets – content owners, users, advertisers. It developed a comprehensive and … Continue reading

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Local Overkill?

We’ve heard it over and over again. Hyperlocal news has a future in journalism. And we should work toward developing sustainable business models around this format. Yet Churchill and Ubois’ study on local news production and consumption has me doing … Continue reading

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Yo! I Have Questions. I Want Answers.

Here’s three questions I have. I have my heart set on some answers. -What websites, blogs and print publications do people living in South Brooklyn actually read? I’d  like to get a sense of how often they read sites like … Continue reading

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Myths of Innovation – Abridged!

Here’s my attempt to take the 80 pages of this book we read over the weekend and boil it down to 150 words. A real time saver, if you ask me! Ok… Go! Profound and revolutionary ideas are the product … Continue reading

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Problems? I Got Solutions.

Problem. Hyperlocal publications thrive in the creative enclaves of Brooklyn. They provide many of the borough’s best news, features, tips and editorials. However, they’re either making no money. Or not enough to be sustainable. To boot, publishers and editors want … Continue reading

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